Digital marketing, CRM, digital transformation & HubSpot

Selecting the right font for your brand can feel overwhelming. There are many factors to consider and a seemingly endless list of fonts. To simplify this process, all of the important information about the strategic art of typography in digital branding, the psychological influence of typography, and the 4 major

Written by
André Kluyts

In this article, I explore the crucial balance between effective digital marketing and ethical data practices, focusing on compliance in personal data usage, especially list-based remarketing. I'll discuss the importance of clear

Written by
Luke Marthinusen

In addition to fulfilling an important functional role in digital branding, typography is used to convey a brand’s personality and effectively evoke emotional responses from the target audience. Through its inherent ability to express tone, character, and style, typography can

Written by
André Kluyts

Typography is often perceived as encompassing only the selection of fonts. However, in the modern digital landscape, typography is an essential component of digital branding and user experience. It transcends visual aesthetics and plays a crucial role in communicating a

Written by
André Kluyts

HubSpot introduced a new seat-based pricing structure across its product range on March 5, 2024, marking a significant shift in how new customers can purchase and use its services. Aimed at

Written by
Luke Marthinusen

Digital marketing is a fast-moving discipline that can make or break your business in South Africa. Those that embrace it will thrive; those that don't will struggle. This guide breaks down digital marketing into six components and highlights what you need to know

Written by
Luke Marthinusen