Swipe on the image to scroll through our process
Our standard web design process works, by following a strict project management process called Waterfall. Waterfall is a linear process that requires the completion of one stage to move on to the next.
If you need to launch fast, you should consider our Agile process called Growth-Driven Design (GDD). Taken from software development companies like Microsoft and Google, Agile aims to get projects live and then listen to user feedback to improve the project on the fly in regular improvement cycles.
As the diagram below shows, the results are much stronger over time, and the initial Launchpad goes live far quicker, but GDD does take regular monthly focus over a longer period of time.
Your website strategy
Identify your websites major goals. Prioritise them. Identify the top 20% to include in your LaunchPad.
The Launchpad website
Quickly build a website that looks and performs better than what you have today. This is not a final website.
Continuous improvement
Start collecting user data from the live Launchpad. Use the data to optimise and build in new elements from your priority list. Repeat regularly.
