“It is 2020 and I am from Cape Town, we’re living life in the mother city with tourists all over, which means that business will be booming because people will come to us - therefore we don’t need to make use of SEO.”
If this is the way you think, you need to understand that it is incorrect. Just because there are a lot of people in your area, does not mean that they will find you. This is exactly why SEO and having an SEO strategy is important if you are a business owner or marketer, you want all of these people to find you (find your website) when searching on major search engines. More traffic to your website can mean more customers through your doors.
All of a sudden having an SEO (Search Engine Optimisation) strategy sounds quite attractive, doesn’t it? What you need to understand when it comes to SEO is that, as with technology, SEO changes constantly. That is why businesses have digital marketing budgets in place, to employ SEO service providers to assist with their SEO and keeping it up to date.
Here are some of the latest findings from Backlinko, they have recently analyzed 11.8 million Google search results to answer the question:
Truth be told, it is fascinating to see how SEO constantly changes, therefore we advise you to find an SEO Service Provider who can do SEO planning according to your business and industry, build a strategy from their findings and guide you through how they execute on it.
You might also be interested in: Are SEO Agencies in South Africa Wasting your Money?
Start here, with these 10 SEO Service Providers in and around Cape Town:
IM Applied SEO
Cape Town SEO
Choosing the correct SEO (Search Engine Optimisation) service provider is essential as you will see the long-term results which will deliver the return on investment that you need.
First Floor, Hyde Gate, Hyde Park Lane,
Cnr William Nicol & Jan Smuts Avenue,
9 Welgemeend St, Gardens,
4th Floor, Silverstream House
45 Fitzroy Street, Fitzrovia,
London, W1T 6EB