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Pardot to HubSpot Migration Services

Seamlessly migrate from Pardot to HubSpot with MO Agency. Secure data transfer, workflow optimisation, and zero downtime—expertly handled from start to finish.

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100+
Star Icon Google 5
star reviews
150+
Star Icon HubSpot 5
star reviews
2024
Star Icon Impact Award:
Platform Excellence
2023
Star Icon Impact Award:
Migration Excellence
2022
Star Icon Impact Award: Platform
Integrations Innovation
100+
Star Icon Google 5
star reviews
150+
Star Icon HubSpot 5
star reviews
2024
Star Icon Impact Award:
Platform Excellence
2023
Star Icon Impact Award:
Migration Excellence
2022
Star Icon Impact Award: Platform
Integrations Innovation
Hubspot Elite Partner

Why Migrate from Pardot to HubSpot with MO Agency?

If Pardot feels like a tool built for yesterday – hard to scale, complex to use, and disconnected from the tools you rely on – then you’re ready for a change. MO Agency helps businesses transition to HubSpot’s all-in-one platform that’s far more intuitive, integrated, and built for modern growth.

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Why choose MO Agency 

Award‑Winning Expertise

As a HubSpot Elite Partner, our team knows HubSpot inside out.

  • Winner of HubSpot Impact Awards, including Platform Migration Excellence, Platform Excellence, and more

  • Holder of Advanced Implementation Certification

  • 500+ HubSpot projects delivered

 

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Why choose MO Agency

Technical Excellence

Pardot to HubSpot migration is more than a simple data transfer. MO Agency is equipped to handle complex enterprise setups and fast-growing startups alike.

  • Experts in mapping Pardot’s lists, tags, automation rules, and engagement programs

  • Deep knowledge of HubSpot’s Marketing Hub, Sales Hub, and custom objects

  • Skilled in migrating connected Salesforce data and syncing bidirectionally post-migration

 

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Why choose MO Agency

Risk-Free Transition

Unlike HubSpot, Pardot can be limiting to businesses that need advanced analytics and seamless integration with other tools. With MO Agency, migrating to a smarter and more unified platform is smooth, strategic, and never rushed.

  • Zero data loss guaranteed

  • Zero disruption to your marketing or sales operations

  • Full pre-migration backups, validation, and audit checkpoints

 

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Why choose MO Agency

Tailored Migration Process

Every Pardot portal is different, and so is every MO migration. We help resolve any inefficiencies in your current platform during migration so that your new HubSpot setup works exactly as your business needs it to.

  • Custom mapping of fields, workflows, and automation logic

  • Contact and lead status continuity

  • Migration of custom scoring models, forms, landing pages, and email templates

 

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Why choose MO Agency

Align Sales and Marketing

During migration, we help switch from Pardot’s separate silos to a unified one that keeps your sales and marketing in one place with HubSpot.

  • Shared visibility into the contact lifecycle

  • Lead scoring, routing, and automation built for collaboration

  • One central dashboard for pipeline, marketing attribution, and revenue metrics

 

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Why choose MO Agency

Move Away from Complexity

Pardot’s steep learning curve, reliance on Salesforce Admins, and clunky UI often slow teams down. With HubSpot, we help simplify your processes, streamline workflows, and train your team for confident, independent use.

  • A more intuitive user experience for marketers

  • Faster campaign deployment and better reporting

  • Native tools that work seamlessly with your CRM

 

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Process

MO Agency’s 6-Step HubSpot Migration Framework

Pardot to HubSpot migration isn’t a one-day task. At MO Agency, we don’t rush things or take shortcuts.

We ensure that all your data is not only fully transferred, but also that your processes are improved.

1.Discovery & Consultation

1. Discovery & Consultation

What happens: We begin by understanding your reasons for leaving Pardot and uncovering pain points in your current setup. Together, we define your ideal HubSpot strategy, team workflows, and goals.

What you get: A tailored migration roadmap aligned with your business objectives, systems, and CRM goals.

2.Data Audit, Cleansing & Mapping

2. Data Audit, Cleansing & Mapping

What happens: We perform a detailed audit of your Pardot assets and data. We clean, deduplicate, and organise your CRM records, then map all critical fields, lists, emails, workflows, and forms to their HubSpot counterparts.

What you get: A clean, structured database; a custom field mapping matrix; and an audit log to ensure a transparent and accurate migration.

3.Workflow Review & Optimisation

3. Workflow Review & Optimisation

What happens: We evaluate your existing automation, segmentation, and lead management processes. Then, we rebuild and streamline them within HubSpot to reflect how your team works best.

What you get: Redesigned workflows and automations optimised for HubSpot's tools, improving team alignment and marketing-sales efficiency.

4.Platform Preparation

4. Platform Preparation

What happens: We set up your HubSpot portal with the right technical architecture, including users, pipelines, lifecycle stages, custom properties, tracking code, and integrations.

What you get: A ready-to-use, well-configured HubSpot environment tailored to your team structure and business processes.

5. Migration Execution

5. Migration Execution

What happens: We securely migrate your Pardot data, assets, and content into HubSpot using a tested, secure process. This includes lead data, workflows, email templates, lists, landing pages, and more

What you get: Validated data imports, content recreation, import logs, and full asset verification, ensuring everything transfers accurately and securely.

6.Testing & Quality Assurance

6. Testing & Quality Assurance

What happens: We conduct cross-platform QA to confirm that automations, segmentation, contact properties, and tracking function as expected.

What you get: A fully functioning HubSpot environment with all features tested and verified.

7. Training & Post-Migration Support

7. Training & Post-Migration Support

What happens: We onboard your marketing and sales teams, provide HubSpot training, and support your first campaigns post-launch.

What you get: Custom training sessions, onboarding documentation, and hands-on support to guarantee a confident transition.

Industry experience

Industries We Serve

Migrating to HubSpot from Pardot unlocks features businesses across industries find cost-saving and time-efficient. Smart automation, better data visibility, and streamlined operations can simplify complex processes, support team cooperation, and drive real growth.

Track records in

  • Banking & finance
  • Manufacturing
  • Insurance
  • Real estate


  • IT & cyber security
  • Professional services
  • Recruitment
  • SaaS
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Leading Companies We’ve Migrated to HubSpot

We’ve delivered over 500 HubSpot projects for fast-growing startups, global enterprises, and regulated industries alike.

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MO Agency

Client
Testimonials

Great onboarding process by Emma and Caleb. Such a pleasure to deal with, and highly recommend their services.

Krystle Stewien

Marketing Manager | Genasys
51-200 employees

Exceptional service from the very beginning when we engaged with Petrumarié all the way through our HubSpot onboarding with Ashleigh and Jacques. They have consistently shown a positive attitude and a genuine willingness to share their knowledge and go above and beyond 🚀

Megan Bekker

Digital Marketer | Hubtiger
11 to 25 employees

It has been a pleasure to work with MO Agency. They have provided an excellent and seamless onboarding process into HubSpot CRM and Marketing, which has fostered significant value to our company. The team is personable and professional!

Gur Geva

CEO | iiDENTIFii
11-50 employees

Really enjoyed working with the MO Onboarding team. An extremely knowledgeable and efficient team.

Maggie Gilbert

Marketing Manager | Elmdene International Limited
51-200 employees

Frequently Asked Questions

What happens if there are any issues during migration to HubSpot from Pardot?

If there are any issues during or after the migration, our expert team quickly resolves existing problems and ensures they won’t occur again.


 

How long does the Pardot to HubSpot migration take?

The migration timeline varies depending on the size and complexity of your Pardot setup and any existing issues you want to resolve during the transition. We prioritise accuracy and completeness. All your data is transferred intact with zero loss—no shortcuts, no compromises.

What types of data can be migrated from Pardot to HubSpot?

We can migrate all types of CRM data to HubSpot, including customer information, leads, historical data, sales data, and more.

Can I lose any data during the migration from Pardot?

No, we perform full backups and data validation to ensure everything is transferred accurately.

Does Mo Agency provide any support during migration from Pardot to HubSpot?

Yes, our dedicated team will contact you throughout the Pardot to HubSpot migration process. We also offer team training and post-migration support so that your staff feels confident using HubSpot from day one. 

Can workflows be customised during the migration to HubSpot?

Absolutely! Before transferring your existing data, we carefully evaluate and optimise your current processes. This means your workflows and automations are redesigned to leverage HubSpot’s powerful tools, improving efficiency and aligning marketing and sales efforts seamlessly.

How does MO Agency secure data during migration to HubSpot?

MO Agency protects your data with secure, encrypted transfers and limits access to authorised personnel only. Your data is safe with us both online and offline.

We also use only trusted platforms like HubSpot and Cloudflare to keep your information safe, confidential, and intact throughout the migration process. See our Security policy here.

Ready to get started

Migrate to HubSpot with Zero Downtime and Zero Stress

Partner with MO Agency to effortlessly switch from confusing Pardot to the growth-driven power of HubSpot.

Sustainable growth with Digital Marketing, HubSpot, CRM and data driven strategies.

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