We were somewhat hesitant to tackle the subject of Social Media ROI - as the material is subject to a screaming debate locally and internationally with Social Media being notoriously hard to pin an ROI to.
However, consulting predominately to SME's it is a subject close to our hearts, and our customers demand to see a return on the marketing Rands they spend. Without the big budgets of large corporates and very often privately owned, our customers have forced us to understand and extrapolate ROI from their spend.
According to Nucleus Research, CRM has an average ROI of $8.71 for every dollar spent. CRM increases sales by up to 29%, improves productivity levels by up to 34%, and increases sales revenue by up ...
With online marketing becoming an ever more integral part of our daily lives, the average consumer is growing used to marketing that's personalised directly for their tastes. Did you know that 63% of ...
6 min read
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Welcome to the MO Agency blog. Here you can find resources on Digital Marketing, HubSpot Inbound Marketing, Web Development & Brand Strategy.