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Digital Branding & Video

How to Write a Creative Brief in 10 Steps

Writing a good creative brief is a challenging task, but it is extremely important to get it right. You’re essentially creating the blueprint that details the objectives, strategy, and scope that will guide the creative team to successfully execute the creative

Written by
André Kluyts

Digital Branding & Video

The Psychology of Colour

The Psychology of Colour Colour plays a significant role in our lives as we interact with the world around us. It has an impact on our emotions, moods and can even influence our behaviour. In this article, we will explore the interesting

Written by
André Kluyts

Digital Branding & Video

6 Steps to Successful Video Marketing

According to Cisco; By 2022, online videos will make up more than 82% of all consumer internet traffic — 15 times higher than it was in 2017. In this day and

Written by
Gary Wright

Digital Branding & Video

[VIDEO] 16 incredible video marketing stats

To give you an idea of how important video content is for your digital marketing, here are some key statistics: 78% of people watch online videos every

Written by
Jaco van der Watt

Digital Branding & Video

Trends in video: Virtual Reality

The VR industry has seen a huge increase in users since 2014, which was said to have had about 200 thousand active virtual reality users, which increased to

Written by
Monike Krohnert

Digital Branding & Video

Want to learn Graphic Design? 5 tips for beginners

We’ve compiled a list of 5 tips to ensure your designs don’t look like something created in MS Paint. 1. Find inspiration everywhere Create a folder on your desktop or create a board on Pinterest and collect work

Written by
Jamie Camfferman

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