Our thinking about HubSpot, AI, & removing silo'ed data

Video marketing is one of the most effective ways to communicate a message, show your product or service in action and keep your audience engaged. When it is planned properly, it can support awareness, lead generation and conversion across the full marketing journey. If you are thinking about using video for your brand, it helps to start with a clear plan. The best video campaigns are built around a goal, a structure, a format and a message that feels consistent with the rest of your marketing. What Is Video Marketing?

When it was recently announced that Newcastle United would be updating their crest for the season starting in August 2026, I was left with mixed feelings. As a loyal supporter for over two decades, I’ve grown to love the badge and its iconic visual identity. Newcastle’s badge is currently the oldest in the Premier League, having last been updated in 1988. Manchester United and Liverpool’s badges are nearest in terms of age with their last updates coming in 1998 and 1999 respectively. All the other Premier League teams have updated their badges in the new millennium. Even with