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In our blog, you'll find content on HubSpot strategy, HubSpot CRM strategy, digital marketing, digital branding, marketing automation, sales automation, HubSpot blog design, HubSpot design agency stuff and more.


HubSpot Content Hub: Exploring Updates in AI Content Creation & CRM

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Below is the recording of our recent webinar on Content Hub. Rather than just detail the features of HubSpot content Hub we took a unique direction in this webinar by covering how HubSpot is using AI to scale content and reach. HubSpot has integrated AI content creation and AI content repurposing directly into their website Content Management System (HubSpot Content Hub) and marketing suite (HubSpot Marketing Hub). In the below webinar recording, we'll show you how you can create, schedule, and scale quality content, reduce mundane

HubSpot CRM for the Manufacturing Industry

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In the fast-paced manufacturing world, companies constantly seek ways to improve efficiency, streamline operations, and drive growth. However, these drivers are often applied only to the manufacturing process and not to sales and customer experience. Businesses in the manufacturing sector are characterised by their need to track materials through a series of processes - with an emphasis on location, status, and quality.
Sales Enablement

15 Sales Challenges Facing Sales Reps

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These days, the major influencing factors required to close a deal have more to do with the buyer than with a salesperson's ability. With information at their fingertips, buyers are more informed than ever. Buyers can research your company, products, and even your salespeople before deciding. They can compare your offerings against all your competitors, are well-informed on what will work for them, and won’t be sold over a cold call or a pushy sales call. So, how do you work with this new dynamic to close more?

How to Choose a HubSpot Partner in South Africa

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Choosing a HubSpot partner is one of the most significant things you will do in your HubSpot journey, other than selecting HubSpot itself. Doing this early in your journey can save you considerable time and money. Who represents HubSpot in South Africa? HubSpot is a leading CRM, marketing, sales, and customer service software provider. The African region is managed out of HubSpot's European office in Dublin. There are no HubSpot employees or offices in South Africa. HubSpot uses a network of highly trained and certified service providers to sell, install, and manage HubSpot

Best CRM Software in South Africa 2024

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Are you searching for CRM software in South Africa? Our guide details the top CRM systems, honing in on vital considerations like integrations, pricing, and local market presence. We'll help you filter through the noise and pinpoint the customer relationship management software (CRM software) that aligns with your business needs.
Digital Marketing

Data Privacy for List-based Remarketing

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In this article, I explore the crucial balance between effective digital marketing and ethical data practices, focusing on compliance in personal data usage, especially list-based remarketing. I'll discuss the importance of clear privacy policies, transparent cookie consent, and ethical data handling on ad platforms like Meta and Google Ads, which use hashing to protect user privacy. Additionally, we address the challenges of managing data privacy in a fragmented digital

HubSpot Pricing 2024: A Guide to the Latest Pricing Updates

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HubSpot introduced a new seat-based pricing structure across its product range on March 5, 2024, marking a significant shift in how new customers can purchase and use its services. Aimed at offering greater flexibility, the change brings a dynamic approach to scaling services with business growth and ensures that the platform remains user-friendly and straightforward to purchase. The new HubSpot pricing plan removes the minimum seat requirement for Sales and Service
Digital Marketing

Guide to Digital Marketing in South Africa [2024]

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Digital marketing is a fast-moving discipline that can make or break your business in South Africa. Those that embrace it will thrive; those that don't will struggle. This guide breaks down digital marketing into six components and highlights what you need to know to successfully market a business online.
Digital Marketing

Top Digital Marketing Agencies in Johannesburg [2024]

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Are you looking for a great digital marketing agency but feel overwhelmed by the massive list of options on Google? You're not alone. Many people don't know where to begin. Even businesses that are already working with a digital marketing agency but are dissatisfied don't know who to turn to. Better the devil, you know - right! To help you out, I've compiled a list of Johannesburg's top digital marketing agencies. The list is not exhaustive, but it's a good starting point. {%
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