Our thinking about HubSpot, AI, & removing silo'ed data

1. You Stick to a Script Having an outline in front of you while you’re on a call helps you stay focused and remember what you need to cover. The operative word being outlined, If you’re reading word-for-word from a script, you’ll sound rehearsed and robotic and turn buyers off. In addition, you’ll miss valuable opportunities to learn more about your prospect. Take this conversation between a prospect and a salesperson using a script: Rep: “What’s holding you back from hitting your customer retention goal?”